WSJoDFWA

Yes; I was reading the Wall Street Journal of Damn Fine Watch Ads again.

Can't say why exactly ... other than it is interesting reading all the explanations of why our retirement nest egg is going to Hell in a handbasket.

Anyway, this evening I ripped open the first section at dinner. I was admiring the damn fine watch ads when I turned a page to see a full spread of a jet in close proximity to a bunch of tall buildings.

Well, it doesn't take a brain surgeon to conjure up some feelings about that scene right?

Then, I noticed it was a two-page spread (must have cost a $million plus) and the opposing (right) side had Chevron hawking an energy game developed by "The Economist Group."

Now, I ask you. Was the ad person who thought that one up born after 911?
I think not.

And are the WSJoDFWA folks so desperate for revenue they won't tell one of their advertising clients they are not likely conveying the message they want?
I think so.